Blogging By Dr. Philip Jay LeNoble discusses the sales and sales management structure of media marketing and advertising including principles, practices and behaviorial theory. After 15 years of publishing Retail In$ights and serving as CEO of Executive Decision Systems, Inc., the author is led to provide a continuum of solutions for businesses.
Tuesday, March 3, 2009
The Power of TV and Video
The Nielsen Company recently reported that viewing of video on television, Internet and mobile devices has reached new heights. In its fourth quarter "Three Screen Report", Nielsen says that the average American watches more than 151 hours of TV per month, an all-time high. Americans who watch video over the Internet consume another 3 hours of online video per month and those who use mobile video watch nearly 4 hours per month on mobile phones and other devices.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment