Wednesday, March 28, 2018

From Jack Myers MediaVillage
By Jack Myers March 28, 2018
Download Today: Hispanic Online Ad Spend % of U.S. Online Ad Spend from 2010-2020
Jack Myers TomorrowToday Economics
Jack Myers TomorrowToday forecasts that Hispanic online spend will continue to grow and increase its share of total U.S. online spend to 2.3% by 2020.  Hispanics are now the youngest demographic group in the U.S., a major factor in rapidly growing digital media consumption.  Hispanic online ad spend has grown steadily at 18% per year or above since 2012 and is expected to maintain that growth rate through 2020.  Hispanic digital ad spend includes online display, search, video and other ad spend.



Scroll down for details to download the full Jack Myers TomorrowToday detailed 45-page 2000-2020 Advertising, Shopper Marketing and Trade Communications Data and Forecasts report. Non-member companies can purchase the report for $4,950. If you believe you are a registered member company executive and are having trouble downloading the report for free, please email maryann@myersbiznet.com.

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