Friday, February 19, 2010

Hyundai Slots Record Launch Ad Budget

OK...don't let the comp steal your $$$...Get on this and tie local dealers into the national action Philip Jay...

Hyundai on Thursday took to the Web Thursday to talk to the press about the company's most important new product in years, perhaps ever -- the 2011 Sonata sedan. It will spend $160 million to promote the car, more than on any other vehicle it has ever introduced in the U.S.

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